Maybe not as sexy as digital, but unashamedly clever, brand-literate and smart. We think it’s time businesses recognised the value of door drop in marketing. This infographic shows how your business could be reaping the rewards of this highly-targeted tool.
We’ve teamed up with Whistl to bring you some of the staggering statistics and lesser-known facts that make door drop an obvious choice for increasing the volume and the value of your customer base.
We love digital marketing, but we’re noticing that more and more of our clients are returning to the power of print. Everything is pointing to the simple fact that we are still more likely to trust brands and take positive action if we have something tangible in our hands. And it’s not just the domain of the traditionalists. Millennials too are turning to print as a preference to email, seeing it as recognition; considered, professional and crafted.
We’re keeping our eye on the market and seeing innovations in print such as ‘partially addressed mail’ coming down the line; the latest way to reach a targeted audience with powerful print, whilst staying on the right side of GDPR law.