By Consumer Brands
The challenge...
The initial brief was to design packaging for a razor that would be available exclusively in Superdrug. The packaging had to be simple and premium and appeal to Gen Z consumers.
The solution...
The Monochrome Collection was born. And, following the success of our solution, we were given sole charge of the entire Black Friday launch campaign. Which included in-store display, social media posts, press ads and online advertising to drive shoppers to Superdrug stores.
Get in touch
Fancy a chat? Whether you’re looking for a fully integrated agency or a specific specialism, we’d love to hear from you.
